My CEO Husband Lost His Memory

• Author: Chun Feng Ying Wu Wo
• Genres: Romance, Urban, Drama
• Status: Completed
• Rating: ★ 4.3 / 5
• Published: 2026-09-30

A Refreshing Personality Swap

We’ve all seen the overbearing CEO trope a million times in romance, but this story breathes new life into the genre with a hilarious amnesia twist. Instead of turning into a colder or more ruthless jerk, the main character Shenan reverts to the mental state of a 20-year-old after his accident. Overnight, the powerful and stoic tycoon transforms into a literal "puppy" who is incredibly innocent and gets flustered over everything.

This shift leads to some gold-tier comedy as he starts rejecting any intimate gestures from his own wife. Hugs and kisses that are totally normal in their marriage now leave this young version of the CEO bright red. The way Shenan is written post-accident is definitely the highlight—it shatters the perfect male lead mold and makes him feel so much more relatable and adorable.

A Proactive and Badass Heroine

While the male lead brings the laughs, the female lead, often called Gigi, is the emotional rock of the story. She isn’t some damsel in distress crying in a corner; on the contrary, Gigi is impressively strong and independent. She’s the one taking the lead to mend their relationship, staying by his side to help Shenan navigate the life he’s completely forgotten.

The proactive nature of Gigi shines through her fearless displays of affection and how she shields her husband from trouble. In this dynamic, she’s basically the one in the driver's seat, helping the lost CEO find himself again. The "girlboss" wife and "cinnamon roll" husband combo creates some seriously addictive chemistry for readers.

Dark Secrets and Past Drama

Don’t let the fluff fool you—behind Shenan’s innocent facade are psychological scars that never quite healed. As his memories trickle back, secrets about how his family abandoned him after his parents died are revealed. Years of being shuffled between relatives shaped the cold version of Shenan we saw before, and now it’s a major psychological hurdle for him.

The drama ramps up with old enemies trying to exploit his amnesia for profit. Jang Su plays a key role here, handling the medical side and helping our heroine dodge these schemes. Balancing the sweet romance with business world power struggles keeps the plot from dragging and maintains just the right amount of tension.

Why You Should Read This

• The massive contrast in the male lead's personality before and after the accident is super intriguing.
• Lucing Ji is a modern, decisive heroine who doesn't just sit around waiting to be saved.
• The pacing is solid, perfectly blending comedy with heart-tugging moments.
• The psychological deep-dives into Shenan’s past abandonment are well-written and genuinely moving.
• Supporting characters like Jang Su and Pei actually contribute to the plot instead of just being filler.

A Few Minor Gripes

• Some of the subplots involving enemies using his amnesia feel a bit predictable and trope-heavy.
• The male lead's personality flip might be too jarring for fans who prefer the cold, aloof CEO vibe.
• A few medical explanations regarding his condition get a bit wordy, which can kill the mood during romantic scenes.

Community Ratings

• Novel Updates: 4.3/5.0 (83 votes as of 09/30/2026). Most readers rave about the adorable male lead and the badass female lead, calling it a light yet meaningful comfort read.

Final Verdict

This is a top-tier pick if you're looking for an urban romance with a fresh twist on character dynamics. It’s more than just "sugar-coated" moments; it’s a journey of two people healing from their pasts. Gigi’s dedication and Shenan’s absolute trust in his wife are the real heart of the story.

In short: A deep, sweet fluff-fest featuring a "puppy" husband and a total queen of a wife. Definitely worth a read if you're tired of the usual dry CEO tropes.

Tags: ceo, amnesia, sweet fluff